A hot market: the ‘sextech’ industry in the world

‘Sextech’ or sexnology has been a protagonist in times of social distancing and quarantines. It is estimated that more than 40 million sexual devices with embedded technology will be used in 2025. Sex is linked to natural human desires and technology has only made it easier. Thanks to the development of technology, sexual content can be enjoyed anytime and anywhere. Something that was hard to imagine a few decades ago. The internet is the biggest igniter for the growth of the global sex industry, no matter where it operates.

While several businesses around the world saw their sales fall due to the pandemic, sex shops experienced an increase in their turnover. The sex industry, which for years was taboo, had been showing exponential growth in recent decades, and achieved a record last year, amid the quarantines and restrictions imposed as a result of the coronavirus.

While several businesses around the world saw their sales fall due to the pandemic, sex shops experienced an increase in their turnover. Sex toys and devices have become the perfect alternative for millions of people to continue enjoying their relationships and sexuality in the midst of quarantines.

The ‘sextech’ market or sexnology, a term that refers to the union between sex and technology, has been a protagonist in times of social distancing, even becoming a topic of conversation around the internet. There are many forms of sextech, one of the most popular being the webcam sex platforms that dot the internet. There is a trend that most porn lovers today are turning to these platforms. For example, CamsParty has been experiencing a surge in viewership in recent times thanks to its quality content that features many real amateur models.

Sex toy business

Such has been the momentum of this business that Queen Elizabeth recognized the UK’s largest sex toy company, Lovehoney, with the Queen’s Award For Enterprise. The company won the award for its million-dollar sales abroad.

In short, the pandemic put the issue of masturbation, especially female masturbation, and sex toys on the table. Many young couples, unable to be together for so long, turned to remote-controlled devices to have moments of pleasure and intimacy. Single people, as a result of social restrictions, decided to enter the world of self-touching through sex toys. Couples who lived together also began to experience new sensations through these devices.

The study by Juniper Research, a consulting firm specialized in the digital technology market, revealed that during 2020 around 35.6 million digital sexual toys or devices were used worldwide. According to some researchers, Asia is the region that leads this industry. Meanwhile, the rest of the world is following in its footsteps and it is estimated that in Latin America around 6 million sexual devices with an internet connection will be used by 2025.

The sex industry is a market in continuous growth, despite the taboos that still persist

Above all, the pandemic was an accelerating factor in online sales of sex toys in many countries. The creation of new online stores and brands of toys or sexual products proliferated, energizing the market and competition.

Technology is definitely in any area of our work, personal, emotional, physical, and now sexual lives. As we already know, we control almost everything from the cell phone, now we are going to control even the orgasms.

It would be a mistake to say that sextech is not going to influence our future sexual relationships as a species, but we do not believe that it will completely replace a natural sexual relationship between two people. Thank you for reading and if you want get more related info, we would recommend you to visit Hanime.


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